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Re: News articles from the club

By Ali (ali.kazemi)5/5 22:21Sun May 5 22:21:49 2019In response to News articles from the club

Views: 917

I have to say, this is a terrible decision and not the kind of move you'd expect from a club on top of its game.

Organisations almost without exception crave the spreading of their message and, in turn, PR. Whilst there are some opportunities to do this directly, this is almost entirely restricted to its own channels. These however often do not have the fullest audience or reach, and I very much include ours in this. I, for example, come on here far more regularly than the odd rare visit to the website.

The media used to an excellent vehicle for wider coverage, though it often won't use messages in full, might ignore quite a few, and even turn things around with a different reporting perspective. The problem now is the printed local press has diminished even more than what's left of our lingering appeal. So why would our football club try to stop a direct automatic feed to this forum, which posts its news in unedited format complete with regular links straight to the website.

One of the tricks of the game is to go to where the audience is at. Now, whether people like this forum or not it is where a significant proportion of our online supporter interaction is at. It has its ups and its downs but offers that space and for a free (almost) instantaneous flow of information.

Edited by ali.kazemi at 22:31:04 on 5th May 2019

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